Focused on social media and content creation for nonprofit initiatives and educational programs, with an emphasis on storytelling, engagement, and mission-driven impact.
SOCIAL MEDIA
EXPERIENCE
Social Media & Marketing Developer @ Center for Student Success
BOLD Women's Leadership Network Newsletter contributor
Digital Media and Engagement Assistant @ Ithaca College's:
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New Student and Transition Programs
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BIPOC Unity Center
CONTENT CREATION & SOCIAL MEDIA MANAGEMENT
@ CENTER FOR STUDENT SUCCESS
Last summer, I combined my passion for education and nonprofit marketing to produce social media and website content for Ithaca College’s Summer Success Program—a new initiative designed to support young college students and help them improve their academic performance after a challenging year due to personal, academic, or socioeconomic reasons. There, I:
Produced, edited and animated 1-5 minute video content for Instagram, TikTok, and websites
Developed compelling stories by conducting +10 interviews with students and faculty, focusing on mental health and success, aligning with the mission to support young adults and students
Used editing techniques to ensure content was engaging and informative, following trends and incorporating voiceovers/music
MEET THE TEAM SERIES
6,6K views
7,2K views
4K views
To help students feel more comfortable around our professional staff tutors, I created a fun "Meet the Team" video series featuring office staff, along with casual office tour videos. Check out some examples below!
Videos focused on creating student engagement!
From students, for students—here are a few interview clips featuring our amazing student staff sharing their top tips and advice with fellow peers!
International student talk with Mery!
Why become a tutor??
CHECK IT OUT
@ COLLEGE ORIENTATION
For the past 3 years, I have worked as a Content Creator and Student Engagement Assistant for Ithaca College's Orientation office. There, I:
Work with a team to brainstorm, film, edit, and design 10+ monthly posts for Instagram, TikTok, and offical Ithaca College website
Write weekly newsletters for incoming students and organize webinar series involving 10+ campus partners during the summer months
Semesterly respond to 300+ calls, DM's, comments, and emails as well as conduct meetings with students and families
26K MONTHLY VIEWS
+700 MONTHLY INTERACTIONS
NSTP ASKS
CHECK IT OUT
over the school year, I shoot and edit dozens of interviews with students and faculty!
7,2K views
6,6K views
4K views
4K views
2K views
2,5K views
Animation Sample @STUDENT_SUCCESS
GRAPHIC DESIGN & ANIMATION
One big takeaway from these social media and video roles has been learning how to edit short-form content—totally different from what I usually do for film. These roles helped me develop a fast yet clear editing style, and I also picked up skills in creating graphics for posts and animations for videos. Here are a few!
SKILLS
HAVING FUN WITH IG
As part of the BOLD Women’s Network scholarship program, I get to do Instagram takeovers every semester and I always have a blast with them!
sharing my day :)
